In this creative breakdown you will learn how the signature WebGL oil effect of the new Akaru website was created.
By Jeremy Franzese in Articles on December 30, 2019
From our sponsor: From online stores to member areas, Squarespace is everything you need to sell anything.
In 2019, a new version of our Akaru studio website has been released.
After long discussions between developers and designers, we found the creative path we wanted to take for the redesign. The idea was to create a connection between our name Akaru and the graphic style. Meaning “to highlight” in Japanese, we wanted Akaru to transmit the light spectrum, the iridescence and reflections that light can have on some surfaces.
The particularity of the site is the mixing of regular content in the DOM/CSS and interactive background content in WebGL. We’ll have a look at how we planned and decided on the visuals of the main effect, and in the second part will share a technical overview and show how the “iridescent oil” effect was coded.
Design of the liquid effect
In the following, we will go through our iteration process between design and implementation and how we decided on the visuals of the interactive liquid/oil effect.
Visual Search
After some in-depth research, we built an inspirational mood board inspired by 3D artists and photographers. We have therefore selected several colors, and used all the details present in the images of liquids we considered: the mixture of fluids, streaks of colors and lights.
출저 : https://tympanus.net/codrops/2019/12/30/case-study-akaru-2019/
By Jeremy Franzese in Articles on December 30, 2019
From our sponsor: From online stores to member areas, Squarespace is everything you need to sell anything.
In 2019, a new version of our Akaru studio website has been released.
After long discussions between developers and designers, we found the creative path we wanted to take for the redesign. The idea was to create a connection between our name Akaru and the graphic style. Meaning “to highlight” in Japanese, we wanted Akaru to transmit the light spectrum, the iridescence and reflections that light can have on some surfaces.
The particularity of the site is the mixing of regular content in the DOM/CSS and interactive background content in WebGL. We’ll have a look at how we planned and decided on the visuals of the main effect, and in the second part will share a technical overview and show how the “iridescent oil” effect was coded.
Design of the liquid effect
In the following, we will go through our iteration process between design and implementation and how we decided on the visuals of the interactive liquid/oil effect.
Visual Search
After some in-depth research, we built an inspirational mood board inspired by 3D artists and photographers. We have therefore selected several colors, and used all the details present in the images of liquids we considered: the mixture of fluids, streaks of colors and lights.
출저 : https://tympanus.net/codrops/2019/12/30/case-study-akaru-2019/
어떤 일이라도 노력하고 즐기면 그 결과는 빛을 바란다고 생각합니다.
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